Misconceptions
on Using URL Redirect

It is obvious, but it deserves
reiteration: the use of URL redirect is common place
today. You can easily the use of web forwarding or URL
redirection in sites such as Twitter and Facebook, where
members use the services websites that shortens websites
to post web addresses. Affiliate marketers use URL
redirect for various reasons, mainly to keep visitors
interested and to prevent them from leaving. Webmasters
use URL redirect as a means to improve a site’s chances
of being found and visited. For whatever reason, URL
redirect is certainly one of the top services available
online. Time magazine even cited one of the
URL “shortener” websites as one of the top websites in
2008-although the citation, it is said, is not so much
about that particular site but the idea of what it can do
and the service the site and other similar service
providers offer and give.
But even with this, people are still
wary of the use of URL redirect. This is especially true
for people who do not understand the inner workings of
the Internet. Also, this wariness exists because of a
number of misconceptions regarding URL redirect and the
service. But most of these are, of course, merely false
notions. Looking at it closely, it can be said that URl
redirect is a useful and practical technique to
employ.
One of the misconceptions regarding URL
redirect is that the use of it is deception. They say a
webmaster is deceiving people when it cloaks a URL to
look like something else. Of course, it cannot be denied
that a number of scrupulous individuals do use URL
redirect to deceive people. But their number is
negligible; as with most things, there are those who find
ways to deceive people for their own means. The use of
URL redirect isn’t so much a deception; rather, it is
just a matter of presenting something at a better light.
With URL redirect, web addresses are shorter and more
appealing. Cloaker helps
webmasters and affiliate marketers as well as the
Internet users.
Another misconception claims
redirecting a site is dangerous because the service
provider can easily change the user site. So while you,
for instance, promote the link of the URL redirect
thinking it would lead to your site, the service provider
can easily change the site where the visitors are
forwarded to. While this may be a valid concern, the
cases wherein this has happened are very small at its
worst. And there is a remedy here, of course: get the
service of trustworthy URL redirect
providers.
Lastly, there have been talks that
certain sites have banned the posting of URL redirect.
This is true-but only up to a certain extent. These sites
have banned the posting of addresses come from providers
such as TinyURL. The aliases from TinyURL are indeed
tiny, so to speak, but they obscure the site’s original
URL and content. However, URL redirect from providers
that allow users to customize the address are not banned,
since they are not obscure URLs.
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